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Alt-pop artist MIIA unveils her debut album ‘Huldra’

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Genre: Pop, Indie Pop, Dream Pop, Electronic Pop, Dark Pop, Nordic Pop

For fans of: Billie Eilish, Tate McRae, Zara Larsson, AURORA, Tove Lo, RAYE, Alan Walker

A cinematic exploration of freedom, femininity, nature, and self-acceptance, inspired by the mythical forest spirit of Scandinavian folklore.

Norwegian alt-pop artist MIIA enters a bold new chapter with the release of her long-awaited debut album, Huldra, arriving July 13, 2026.

Produced by Benjamin Dan Ravn Fahre and Joachim JR Rygg, the album blends Pop, Indie Pop, Dream Pop, Electronic Pop, Dark Pop, and Nordic Pop. Huldra is an emotionally immersive body of work that transforms one of Scandinavia’s most fascinating mythological figures into a deeply personal story of liberation.

Fans of Billie Eilish, Tate McRae, Zara Larsson, AURORA, Tove Lo, RAYE, and Alan Walker will find themselves at home in MIIA’s cinematic soundscape, where soaring vocals meet atmospheric production and emotionally fearless songwriting.

In Norwegian, Swedish, and German folklore, the huldra is a mysterious forest spirit who lives beyond the boundaries of society. Beautiful, powerful, and impossible to control, she has long been portrayed as both seductive and terrifying. According to legend, she enchants wanderers with her irresistible voice, luring them deep into the forest where they are never seen again. Yet beneath her beauty lies a hollow back and a cow’s tail, symbols of the complexity that made her both desired and feared.

Over time, the mythology surrounding huldra has evolved. She has come to represent courage, independence, and the untamed power of nature itself. To MIIA, huldra is nature personified. Stunning in its beauty, immense in its power, and capable of both creation and destruction. That balance between light and darkness, tenderness and danger, mirrors the emotional landscape of the album.

“I’ve been fascinated by huldra for as long as I can remember,” says MIIA. “I’ve always felt connected to her, but I was also afraid of her. As I grew older, I understood why. Huldra was feared because she couldn’t be controlled, and because she had power. For years, I was afraid of my own power too. I wanted to be good, to be perfect, but perfection doesn’t exist.”

She continues:

“I hope this album inspires people to accept themselves completely, flaws and all. To allow themselves to fail, to explore creativity and sexuality without shame, and to embrace vulnerability, rage, softness, and strength as natural parts of being human. This is a journey toward self-love, freedom, and the death of shame.”

Across thirteen tracks, Huldra traces an emotional journey through love, heartbreak, desire, grief, healing, forgiveness, and self-discovery. Rather than offering simple answers, the album invites listeners to embrace contradiction and complexity. It celebrates the courage to stop performing for others and begin living authentically, even when that authenticity feels uncomfortable or misunderstood.

Tracklist

  1. Real Is Good
  2. I Can Tell a Lie
  3. Anything but a Heartbreak
  4. I’ll Be There If You’ll Be There
  5. Necessary Evil
  6. Be The Light
  7. Lullaby
  8. When I Let You Go
  9. Wonder Why
  10. Delicious
  11. I’m in Love with You
  12. Blood Moon
  13. Huldrarave

Each song captures a different stage of emotional transformation. From the vulnerable confession of “I Can Tell a Lie” and the impossible choices explored in “Necessary Evil,” to the euphoric rush of “I’m in Love with You,” the fearless celebration of feminine power in “Delicious,” and the self-forgiveness that closes the album in “Huldrarave,” Huldra unfolds as both a personal diary and a universal invitation to embrace every part of ourselves.

Originally from the coastal town of Kragerø, MIIA first broke onto the international stage at just sixteen years old when her debut single “Dynasty” premiered on Billboard in 2015. The song quickly reached number five on Spotify’s Global New Music Friday playlist, climbed to number two on the United States Viral 50 chart, surpassed one million streams in just twenty-three days, and has since accumulated more than 400 million streams worldwide.

Over the past decade, MIIA has built an acclaimed catalogue that includes fan favourites such as “Beautiful Creature,” the Inner Voices Speaking EP, an orchestral version of “Dynasty” recorded with the Norwegian Radio Orchestra, and her appearance at Norway’s Melodi Grand Prix 2024 with “Green Lights.”

Her music has featured across film, television, trailers, and international campaigns, including UNICEF’s One Family Against a World of Climate Change. Alongside her music, MIIA has become known as a passionate advocate for gender equality, climate action, and human rights, using her platform to encourage empathy, honesty, and meaningful change.

At the heart of everything she creates is her devoted fan community, affectionately known as her “Beautiful Creatures.” Through daily conversations across social media, livestreams, and direct messages, MIIA has built a safe, imaginative space where emotional depth is celebrated and vulnerability is welcomed. Her music offers listeners permission to exist fully, embracing softness alongside strength, beauty alongside pain, and light alongside darkness.

With Huldra, MIIA delivers her most ambitious and deeply personal work to date. It is not simply an album. It is an invitation to reconnect with the wild parts of ourselves that were never meant to be hidden.

Find MIIA: Instagram, Facebook, TikTok, YouTube, Spotify, Website

For more information, please contact: Danielle Holian | danielle.holian@decentmusicpr.com 

PRESS & ONLINE PR (Press campaign via Decent Music PR): Previous support from Whytt Magazine, Entertainment Now, Tinnitist, Fame Magazine, Atwood Magazine, Backseat Mafia, Music Crowns, WeSpeakMedia2, Sonic Sisters Magazine, Bongmines Entertainment, Spinex, Rolling Hype, IGNITE Music Magazine, Plastic Magazine, Stereo Stickman, The Other Side Reviews, PM Studio, FLEX Music Blog, Urbanista Magazine, Melodrift Music Blog, Curious For Music, Lock Magazine, I’m Not From London, Rotate Magazine, The Alternative Gig Guide