Industry Insights

At Decent Music, we encourage all our artists, and everyone that we speak to, that you are right to approach any marketing of your music with some level of skepticism. Music PR and promotions can certainly be a murky world, and there are lots of companies out there that always seem to offer a ‘big discount’ and promise  large streaming numbers for a quick one-time purchase. A lot of this is facilitated by using fake streams from bot farms, or users that are paid small amounts

Otherworldly, melodic, enchanting. Dream pop takes alternative rock style and makes a sound entirely of its own. With heavy synths, layered vocals, and reverb guitar, the genre can only be described as atmospheric.

It’s 1977, Brian Eno is based in divided Berlin making Heroes with David Bowie. On the very first day of the year, Boston-born artist Donna Summer released a track that would have a significant impact on Eno and Bowie’s creative direction with the album, ‘I Feel Love’, an iconic tune of the disco era. Armed with the 7” single, Eno, fuelled with creative inspiration, rushed to the studio and declared to Bowie, “This single is going to change the sound of club music for the nex

What is "Dark Academia" music? 

Folktronica is a unique genre that blends traditional folk elements with electronica elements, often including hints of hip-hop, dance, and pop. At its core, folktronica pushes the limits of genre-bending, incorporating futuristic production to the nostalgic roots of folk.

Landing your song on a Spotify Playlist in 2025 is still one of the best and most effective ways to boost your streams, to help your music reach new listeners and to build credibility in the music industry. This year, editorials are more competitive than ever - we’re here to update you on what’s changed, and what you can do to have the best chance of getting on an editorial playlist. What is an Editorial Playlist?  Spotify Editorial Playlists as curated by Spotify’s in-house

Learn from Brendan Abernathy and embrace the cringe in your music promo strategy.

Venues, skateparks, and your mate's living room. DIY spaces are an artist's best friend in the streaming era.

Music PR companies can take your music career to a whole new level. Here are seven signs that your ready for a music PR team.