7 Signs You're Ready to Hire a Music PR Team

Alfie Amadeus
Apr 30
4 min read

So you’ve dropped a few singles, played some sweaty basement shows, maybe even built a loyal little following online. Things are happening. But there's still that burning feeling that you're not quite at the level you should be.

That’s where a music PR team comes in. Not to wave a magic wand, but to amplify the great stuff you’re already doing. If you’re wondering whether it’s time to bring in some backup, here are seven signs you’re ready to hire a decent music PR team.

1. You’ve Got a Release You’re Proud Of – and a Plan to Follow It Up

PR works best when you’ve got something solid to shout about. If you’ve just finished a killer single, EP, or album and you’re thinking beyond the drop date (like gigging, more releases, or a tour), that’s a green flag. Publicity isn’t just about getting eyes on one release. It’s about building momentum across a story.

If your release is a one-off with no follow-up in sight, you might not get the full benefit of a PR campaign. Timing matters.

2. You’re Getting Press… But It’s Random and Inconsistent

Maybe you’ve landed a blog feature or two, or got a nice local write-up, but it feels more like luck than strategy. A PR team helps you connect the dots: targeting the right outlets, crafting a consistent narrative, and pushing your story to the people who’ll actually care (and share). At Decent Music PR, we secure press coverage with outlets that best suit your music. Get in touch to find out more.

Good PR isn’t just about being seen – it’s about being remembered. Consistency builds recognition, and recognition builds buzz.

3. You’re Spending Hours on Outreach and Getting Nowhere

You’ve written 100 emails. You’ve chased journalists on Instagram. You’ve Googled “how to pitch your music” more times than you’d like to admit. But nothing’s sticking.

At some point, it makes more sense to hand it over to pros who already have the contacts, know the angles, and won’t take it personally when they don’t get a reply. Because trust us, that’s part of the job.

Your time is better spent making music and building your fanbase than refreshing your inbox.

4. You’ve Got Budget and You’re Ready to Invest in Yourself

Let’s be real: hiring a PR team isn’t cheap. But it’s not just a cost. It’s an investment. If you’ve already put time and money into production, visuals, distribution, and merch, why stop short when it comes to getting your music heard?

A solid PR campaign can help you level up faster, whether your goal is media coverage, festival slots, industry attention, or all of the above.

If you’re serious about your career, your promo game needs to match the quality of your tunes.

5. You’re Tired of Being Your Own Music PR Team

Being an independent artist often means being your own manager, designer, strategist, marketer, and booking agent. That DIY spirit is powerful, but burnout is real. Hiring a PR team doesn’t mean giving up control. It means building a team that gets your vision and knows how to amplify it.

Think of us as your hype team – but with email templates, spreadsheets, and journalist contacts instead of pom-poms.

6. You’re Not Exactly a Social Media Wizard (And You Don’t Want to Be)

Let’s be honest. Not everyone wants to spend their days pointing at text bubbles on TikTok or figuring out what a “Reel remix” is. You’re a musician, not a content creator. And while social media is a great tool, it’s not the only one.

A PR campaign gives you another way to get your music in front of people through blogs, magazines, playlists, and proper music journalism. No hashtags required (unless you want them).

If trying to go viral makes you want to throw your phone in the sea, a PR team can help you get heard without becoming a full-time influencer.

7. You’re Building a Brand – Not Just Releasing Songs

In 2025, being an artist is about more than just making music. It’s about building a world people want to be part of. If you’re starting to think about your aesthetic, your message, your audience, and your voice beyond the music, that’s a sign you’re ready to step into the public eye properly with a team that can help shape how the world sees you.

PR isn’t just press. It’s positioning. It’s the bridge between your art and your audience.

One thing to bear in mind: PR only works when the music’s ready. We’re not in the business of selling dreams. If your music isn’t quite there yet, the best music PR companies in the world won’t change that. But if you’re confident in what you’ve made and ready to put it in front of the right people, we’d love to help.

Got something cooking? Hit us up for a no-pressure chat. We’re Decent, not desperate.