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Tera Kora

With roots from the sunny Caribbean island of Curacao, this Rotterdam-based music producer and DJ is known for his signature ‘Soulswing’ sound.

Campaign Objective

Tera had never ran any Playlisting before so wanted to see its benefits with his new single ‘Pami’, a collaboration with Yung D3mz

Single 'Pami'


Release Date: 11 November 2022

Highlights & Impact

Tera’s new single ‘Pami’ saw the artist evolving into new production territory, whilst the collaborative addition of one of Yung is D3mz, one of Ghana’s rising stars, added an exciting dimension to this track.

Decent generated three Editorial wins for the artist: Future Hits by Apple Music, New Music Friday Naija by Spotify and tempo by Spotify.

Number of streams: +560,000 on Spotify

Despite the low followers, algorithmic placements on the likes of The Edge Of Trap are always a great sign that everything on an artist’s Spotify is looking healthy - no bots, and targeted properly.

Through Decent’s Playlisting campaign, the artist successfully tapped into a global editorial placement base which he never had, as well as some exciting independent playlists. 

‘Pami’ remains Tera’s top song, as it has also kept going algorithmically post-campaign thanks to our hard work and an excellent track.

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Watch & Listen

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