Pop
Press and Playlisting
Pilar Victoria
Rising Ambient-Pop solo artist Pilar Victoria has roots in Argentina and a home base in Texas. Her music reflects a rich multicultural influence, characterised by thoughtful lyrics and melodic style, delivering a sound that is uniquely her own.
Campaign Objective
To secure features on major music outlets, amplifying Pilar’s presence and boosting online awareness through strategic press placements and enhanced promotional efforts across Spotify via targeted Playlisting.
'Headphones' and 'Lost in California'
RELEASE NAME
Release Date: April 5th 2024
Highlights & Impact
Pilar Victoria’s single ‘Headphones’ has garnered significant recognition, featuring prominently on major music platforms including the highly-esteemed Earmilk, high-traffic sites Music Crowns and Fame Magazine, indie gem Stereo Stickman, and LOCK, a platform dedicated to empowering women in music. This press exposure has greatly enhanced Pilar’s credibility, helping her build a strong reputation within the industry. Aligning with her campaign objective of breaking into the UK music scene, 'Headphones' has solidified Pilar’s presence as a rising talent in contemporary music.
A look at web traffic stats...
DECENT
RESULTS
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Playlisting
'Headphones' also won big in playlisting, with over 80,000 streams and spots on high-follower Spotify playlists. Building on this success, her subsequent release 'Lost in California' has continued Pilar’s momentum, earning over 69,000 streams so far and placement on a host of independent playlists such as Solo Travel and aku cape :(. With poignant storytelling, this track explores themes of self-discovery and longing, resonating deeply with listeners. Stereo Stickman described it as "a refreshing blend of modern pop and heartfelt storytelling, further establishing Pilar Victoria as an authentic and compelling voice in contemporary pop music.”