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RADIO

Ceddyjay

Merging hip-hop lyricism with an affinity for complex rhyme schemes, an Haitian-American rapper from Brooklyn, NY.

Campaign Objective

to announce the release of upcoming EP "Heart broken in England". This EP marks a new chapter in Ceddyjay's career both sonically and visually.

Single 'Ginger'

RELEASE NAME

Release Date: 14 February 2023

Highlights & Impact

Radio for ‘Ginger’


'Ginger' is the lead track from Ceddyjay's EP ‘Heart Broken In England’. This EP is directly taken from the artist’s personal experience when he moved to the UK for love but unfortunately things didn’t work out as planned and he ended up.. heartbroken in England! The four tracks are a collection of music that reflects the raw emotions of heartbreak and the resilience it takes to move on. It's a super slick track with effortless flow from the vocal, and a mellow vibe in its production. It resonated well with a host of radio presenters and shows, largely fans of R&B and Hip-hop.

Via our work, Ceddyjay’s track was played by 13 stations including:


Presenter Kaylee Golding supported the track via three of her shows on Reprezent, Hits and Kiss:


  • Reprezent - a popular youth-led radio station based in Brixton, South London that reaches young people aged between 18 and 25. The Pit London added on rotation for their show here.


  • Hits Radio - Hits Radio is a national digital radio station that broadcasts nationally on Digital One DAB from studios at Greater Manchester.


  • KISS - One of the UK’s most popular radio stations, starting in 1985. As of September 2023, the station has a weekly audience of 2.5 million listeners according to RAJAR.



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DECENT

RESULTS

  • Rinse FM - Rinse has dominated London's radio airwaves for 20 years as a hub of the capital's thriving urban music community. Presenter Courtney Clarke supported on CC Disco show.


  • Mode London - broadcasting online worldwide from London, Mode FM plays underground music, including Trap, Dubstep, Hip Hop, House, Drum and Bass, Grime and much more. Selecta Impact on Mode London. Played by Selecta Impact.


  • Phonic FM - Exeter’s sound alternative – a community radio station for the city and beyond. Presenter Jason Maddocks loved the track (thought the vibe was really cool) and gave it airplay on his Emergent Unsigned Radio show

Watch & Listen



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