
Soul/R&B
PRESS & PLAYLISTING
Alanna Royale
Known for her powerful vocals and magnetic stage presence, Alanna Royale makes classic soul music for the modern world. Based out of Nashville.
Campaign Objective
To promote Alanna Royale's latest album ‘Trouble Is’ by engaging both new and existing fans through combining Press and Playlisting, with a special focus on driving attention to highlight track ‘Forget Me’.


Single 'Trouble Is'
RELEASE NAME
Release Date: 18 July 2024
Highlights & Impact
Press
Our press campaign for 'Trouble Is' achieved features in top music outlets such as Earmilk, Fame and Music News, as well as Voice, Entertainment Now, Music Crowns and Stereo Stickman, which significantly boosted visibility among both indie music enthusiasts and mainstream audiences alike.

A look at web traffic stats...


DECENT
RESULTS

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Playlisting
We also achieved success by securing placements in a host of independent Spotify playlists with large followings including Morning Mood Booster and Starboy Vibes, driving streams and exposure for Alanna’s music to a wider, engaged audience across multiple listening moods and genres.

These strategic wins have helped us connect with both new listeners and existing fans alike. We are delighted to see that the album has 320,000 streams and counting on Spotify, and also that the title track ‘Trouble Is’ featured on Season 4 of 'Couples Therapy’ by Showtime, as the opening track. Go Alanna!
